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| Vesta - from loosing to increased customer loyalty and growth |
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| Industry: |
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Insurance |
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| Subject: |
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Telemarketing
Dialog marketing
Surveys
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“Million Handshakes is a unique tool for the marketing area in an insurance company”
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Business
Vesta controls 19% of the Norwegian private insurance market, and is part of the Scandinavian TrygVesta Group.
Challenges
Increase customer loyalty and maximize sale efforts.
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Results
Through its effective customer loyalty program Vesta could reduce its yearly churn rate. This improved also the working situation in several service centers considerably.
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 Customer's homepage
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