The Million Handshakes product suite establishes customer dialogs which defines how to communicate with the customer. Important elements of customer dialogs are sending direct mails and executing e-mail marketing, enable web response using questionnaires, telemarketing dialogues etc. The Million Handshakes product suite contains tools for modeling the customer dialog in a graphical interface. It also includes a user friendly interface for working with all the customer dialog execution elements.
If you do not already have a customer management system, Million Handshakes can also offer traditional features like customer databases, customer registration, activity follow ups etc.